Should A Wannabe Influencer Pal Cease Exploiting People for Content?

The Prosecution: One Friend's Perspective

At times she films me while I’m eating. It's jarring to spot myself on her Instagram – it feels like a jumpscare.

A close companion of a decade, Marielle, calls herself the “content queen”. It can be amusing for a bit, but it weighs on our relationship.

Being highly outgoing, there's a constant urge the need to record everything all the time. When we eat out, her motto is, “The phone eats first,” and takes photos with the flash on, which makes me cringe. I don’t like it when other people see her posing or filming – I experience vicarious awkwardness. Another annoyance is because meals lose their warmth.

She's not quite an influencer yet, but she is trying to be. She creates video blogs about city life, a day in her life, and her work as a stylist. Her content is good, credit where it's due, but I prefer not to be involved. Sometimes she films me while dining, or just accompanying her. Later, I appear on her feed afterwards, and it pops up like a surprise: I’ll have no makeup on, an awkward face or photographed mid-bite. It’s uncomfortable.

Marielle also anticipates that I will to film her at inconvenient times. Sometimes I'm in conversation to someone else, or we're simply spending time in the street. The dynamic feels like our friendship has turned into me being her free crew. She could easily hire someone if she wanted high-quality content. Upon mentioning my unease about this arrangement, she dismissed it. She’s taken me to several brand events, which were appreciated, but that doesn’t make up for all the energy I spend assisting her create material.

I’m grateful that she has supported me with my design career, but I don’t want our connection to become just a ledger of exchanges. I don't believe she's insincere or inauthentic, but at times I feel that if the camera is out, we will begin acting in a way that makes us look good for her vlog.

She will say, “Alright, smile for the camera!” and record me laughing with someone. It feels forced. It's crucial her to understand that our decade-long friendship still has boundaries. I love being with her, but I also desire to enjoy it without being recorded, edited, or posted for an audience. I am not a accessory for her Instagram.

The Defence: Marielle

I hope Beth to see that the content we make together can get us an opportunity.

I am passionate about shooting content. It's more than a hobby; it's integral to who I am. Creating videos and documenting experiences online allows me to express myself and engage with people in novel forms.

I don’t see myself as a professional creator yet, but it's savvy to make money from your interests. I admire people on TikTok who execute that style of informal, self-made content creation.

Content creation is my version of engaging with life: observing the nuances, posting them with an audience that values the art behind it. I never intend to make my friend uneasy. Bringing her to professional gatherings was my way of offering access, providing her a opportunity to witness behind-the-scenes moments that could benefit her career in design too. That’s not leverage, it's simply being realistic.

I’d still take her to such functions even if she refused to assist me, but I desire her to see the benefits the work we make together can get us: a foot in the door. I understand not all people enjoys being filmed, but sometimes spontaneity is what makes material authentic. Being recorded occasionally is an inherent aspect of being my companion. I would delete anything she asked, but she has never asked yet.

I don’t expect anybody to be my personal videographer, but friends help each other in small ways. I thought recording a clip now and then would be fun for Beth. Innovation thrives in collaboration, and having my friend around makes endeavors lively and pleasurable. I never force her to participate in anything, and I would never intentionally humiliate her. But creating content jointly occasionally is part of how I record our shared experiences.

I cherish Beth’s friendship deeply and don’t want making videos to drive a wedge between us. I’m willing to compromise: like requesting permission before filming, and steering clear of shots that might make her self-conscious.

This isn’t about power, it’s about sharing my world while still respecting hers. Clearly content creation is not a substitute for genuine friendship: it's merely part of how I experience life and I desire her to be involved in a way that’s agreeable for both of us.

The Jury: Public Sentiment

Should Marielle stop filming herself and Beth when they are socializing?

There’s nothing more uncomfortable than having a companion point a camera at you. I get that it’s Marielle’s job, but I don’t make friends come to my work. Perhaps she can find like-minded creators to collaborate with. With the uncertain future of AI, personal relationships are the only thing we have – cherish them!
A respondent, 25

When pursuing something professionally, it's unfair to expect your friends for help every time, even if they have helped previously. While she enjoys shooting, that doesn't imply everyone around her is willing material. She must to respect her friend's privacy.
Ankit, 26

Marielle might love producing videos and showing off her life publicly, but it isn't for everyone. It’s nice she has assisted Beth’s career, but she must to listen to what her friend desires.
Emma, 27

It sounds like you care about each other, so cling to that and ensure it’s the focus in your relationship. Foster some authentic memories, where true emotions are stored, not online archives. In fact, celebrities who seem to share their worlds actually have more secrecy than it seems.
Sarah, 53

She seems to be not fully engaged nor authentic when they're together – she's on the job. Both seem unsure as to where the line is. The answer lies not in trying to change one another, but in each establishing defined boundaries around what feels acceptable to them and seeing if there is an acceptable middle ground.
Barbara, 71

Your Turn to Be the Judge

Consider this question: has she been over-exposing their friendship?

Blake Benson
Blake Benson

A woodworking artisan and sustainability advocate who creates timeless toys and decor inspired by nature.

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